Thursday, July 8, 2010

Web Surfers Trust Internet Heavyweights More than Facebook and Twitter


Much to no one’s surprise, Web Giants Google, Apple and Microsoft are still better at keeping people’s trust than top networking sites Facebook and Twitter.

That’s according to a recent survey conducted by Zogby International. The market research company surveyed around 2100 individuals on their take on various types of media, and results indicate that overall, users nowadays trust new media more than traditional media.

And topping that new media bracket? None other than the top three internet bigshots. Of course, this isn’t to say that Social Networks such as Facebook and Twitter completely suck when it comes to privacy. It just means that big firms like Google, Microsoft, and Apple are doing a great job in leveraging their hard-earned resources, reputation, and corporate identities. Facebook and Twitter, being relatively new, may not be quite there yet. But we at Clement & Co really aren’t worried about our two favorite social networks. With their growing amount of followers and resources, it’s just a matter of time before they catch up with the big boys.

Nonetheless, if you ask us, the most important ramification of Zogby International’s study is the fact that it will get leading websites to spruce up their privacy settings. After all, nothing makes a company suck up to the public more than unflattering statistics.

via Telegraph.co.uk]

No comments:

Post a Comment